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This article was written by Angelica Yensi, a software education representative. The ERA-IGNITE toolbar, positioned at the top of your ERA-IGNITE screen, offers easy access

Earlier this year, I had the privilege of diving into a conversation with Ed Roberts, COO of Bozard Ford, and what struck me was how

Key drop-off is one of the first impressions a customer has of your service drive. Both you and your customer want it to be as

Right Technology for Employees

During a time of high turnover rates, dealerships must do everything they can to create a welcoming environment for their employees. According to NADA’s 2015

Capture Every Service Opportunity

As automotive retailers, we make every effort to scout, greet, qualify, and sell to potential customers on the front end. We advertise in print, digital,

Drowning in Paper

Take a step back and look at how much paper is controlling your dealership. Every deal you complete involves nearly 39 feet of paper. When