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The days of “just browsing” are behind us. Today’s buyers show up with screenshots, side-by-side comparisons, and monthly payments already calculated. They’re ready to sign

If you were a customer, would you feel like your dealership gets you? Tailored communication, relevant follow-ups, and smart AI tools that match leads with the right

As leaves begin to fall and jack-o-lanterns light up porches, your service drive faces its own set of tricks and treats. Just as homeowners prepare

At its core, the desking process should be simple. But the reality is, if you ask ten dealerships how they desk deals, you’ll get ten

We live in an era where a simple tap on your phone can bring almost anything to your doorstep within hours. According to Statista, in

70 percent of consumers turn to YouTube for things like reviews, test drives, or comparison analyses during their car-buying process, according to Millward Brown Digital.

In hindsight, the world changed forever in 1983. Most people weren’t aware of the revolution to come. On New Year’s Day, quietly, the Internet was

Tournaments, like March Madness and the Stanley Cup, are great opportunities to reflect on these elite teams. As they approach the championship game with their

It’s funny, the way your world opens up after you visit the eye doctor for the first time and learn you need glasses. I’ve been

Keyboard shortcuts can do wonders for your everyday tasks. While there are default hotkeys throughout most computer systems, ERA-IGNITE has additional ones to make your