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Dozens of customers enter your dealership every day to get their vehicle serviced. During this experience, they may be facing an array of emotions. Unfortunately,…
Working with dealerships across North America, one thing is abundantly clear: every dealership wants to make more money, no matter what the economy is like.…
I recently explained why utilizing a customer relationship management (CRM) tool in your service drive can help you win business and maximize your service potential.…
Hundreds of millions of dollars have been invested to move companies’ marketing and selling efforts to target millennials. But, there is a new sheriff coming to town.…
I hear it all the time, “parts is parts…there’s not a whole lot we can change about our processes back there.” Not true. It is…
If you Google “multitasking,” it is a concept originally for computers. It was later applied to human tasks and somehow everyone aspired to be a…
Up to 80% of customers who buy a vehicle from a dealership do not return for customer pay service work two years after the sale,…
You’ve collected applications, conducted interviews, and have found the person you believe you want to hire. Time to call up your new hire and give…
During a time of high turnover rates, dealerships must do everything they can to create a welcoming environment for their employees. According to NADA’s 2015…
As automotive retailers, we make every effort to scout, greet, qualify, and sell to potential customers on the front end. We advertise in print, digital,…
