Enjoying what you’re reading? Sign up now.

Subscribe
Search

The days of “just browsing” are behind us. Today’s buyers show up with screenshots, side-by-side comparisons, and monthly payments already calculated. They’re ready to sign

If you were a customer, would you feel like your dealership gets you? Tailored communication, relevant follow-ups, and smart AI tools that match leads with the right

As leaves begin to fall and jack-o-lanterns light up porches, your service drive faces its own set of tricks and treats. Just as homeowners prepare

Squirrel

I have a two-year old Goldendoodle who is extremely intelligent. He picks up on tricks very quickly, performing them with ease… until he sees a

Email process

What Customers Want Customer expectations are changing rapidly. The old order of customer expectations at a dealership is over and the new order revolves around

Millennials

For the past several years, word on the street has been Millennials aren’t car buyers. They don’t want to buy a car, and most importantly

Hiring Questions

Sometimes it feels like your staff is just moving through a revolving door. You hire someone, and within months, or sometimes even weeks, he or

Don't need my Business

More than half of consumers will stop buying from a retailer after a bad customer service interaction. And, nearly 40 percent will avoid a retailer

We've moved

We are excited to share that our headquarters in Mississauga, Ontario has relocated to a new location. Please update your records with our new address

make or break a deal

I’ve been researching locations for an upcoming family vacation. We’re talking 17 people in one house for a week! Since I’m just researching, I email my