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The days of “just browsing” are behind us. Today’s buyers show up with screenshots, side-by-side comparisons, and monthly payments already calculated. They’re ready to sign…
If you were a customer, would you feel like your dealership gets you? Tailored communication, relevant follow-ups, and smart AI tools that match leads with the right…
As leaves begin to fall and jack-o-lanterns light up porches, your service drive faces its own set of tricks and treats. Just as homeowners prepare…
In the high-speed world of Formula One (F1) racing, every second counts. Races are often won or lost in the pit, where crew teams work…
The digital world is constantly changing, guided by new technology and evolving expectations from customers and businesses. But new technology doesn’t always mean eliminating old…
The legacy of the automotive industry is one of triumph and progression. One thing that comes to mind is the evolution of manufacturing. It’s hard…
When your business changes, how do you keep everyone on track for success and keep everything running efficiently?
In the competitive world of automotive retailing, establishing effective communications with customers is paramount to building strong relationships and driving sales. Many dealerships and OEMs…
Over the last year, artificial intelligence (AI) has made headlines; and although it’s not necessarily new, it’s worth revisiting every so often to really consider…
In the first two articles of this series, I identified how the used car manager and service advisor can speed up the reconditioning process in…
