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The days of “just browsing” are behind us. Today’s buyers show up with screenshots, side-by-side comparisons, and monthly payments already calculated. They’re ready to sign…
If you were a customer, would you feel like your dealership gets you? Tailored communication, relevant follow-ups, and smart AI tools that match leads with the right…
As leaves begin to fall and jack-o-lanterns light up porches, your service drive faces its own set of tricks and treats. Just as homeowners prepare…
Millennials (ages 21-37) are currently the largest generation with the most purchasing power – especially in the automotive industry. However, Generation Z (ages 2-20) may…
Change is inevitable. But it’s also hard to accept and understand. In our industry, one change becoming a prominent force is digital document storage. Physical…
We’ve been saying it: The world, and everything in it, is going digital. Where does your dealership fall on the digital spectrum? Answer the questions…
Smartphones have become an essential part of modern life. A recent Google study reports that 87% of users always have their smartphone at their side. While…
You’ve increased your parts price levels by just a few cents, but do you know how much that is affecting your bottom line? Two ERA-IGNITE…
We all know dealerships have a high employee turnover rate throughout every department. According to Automotive News, the sales department has one of the highest with…
How will you make profit in other areas of your dealership if vehicle sales decline? This is a question you need to ask every day. Now is…
Inventory time is here. It’s a good idea to return your dirty core inventory to the supplier so money isn’t just sitting on your shelves.…
Generating new opportunities is the most important job of the business development centre. If you’re not running it correctly, you’ll miss out on numerous opportunities for your…
In a world filled with technology, customers expectations have evolved. They demand quick, digital, and personalized. When your customers make it to F&I, are you…
