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The days of “just browsing” are behind us. Today’s buyers show up with screenshots, side-by-side comparisons, and monthly payments already calculated. They’re ready to sign…
If you were a customer, would you feel like your dealership gets you? Tailored communication, relevant follow-ups, and smart AI tools that match leads with the right…
As leaves begin to fall and jack-o-lanterns light up porches, your service drive faces its own set of tricks and treats. Just as homeowners prepare…
You probably wouldn’t be working in sales if you didn’t have a stellar sales pitch. But, what if I told you the perfect sales pitch…
Every dealership is unique; from its employees, to its customers, and everything in between, including the processes and tools it needs to operate. What works…
This article was written by Kim Miller, a Software Education Instructor. As a software instructor of over ten years, I’ve noticed some consistencies when working…
We’ve all heard again and again that customers are comparing every transaction to the ultra-convenient experience they get purchasing on Amazon. But when you’re short…
A year in the life of a dealership is a long time, but it can pass quickly. Before you know it, another fiscal year begins,…
For many service departments, a key focus area in 2023 is prioritizing the customer experience. The customer lifecycle in service is never-ending, but let’s think…
More and more, both customers and OEMs are pushing for online buying features like chat, credit applications, and payment calculators on dealership websites. Providing these…
From classic rock to disco, heavy metal to funk, or soft rock to new wave, there are so many music options to listen to and…
Customer information is essential to any dealership’s daily operations, and making sure your data is available to you in real-time is the key to achieving…
I’m always looking for new opportunities for personal improvement. Personal improvement can be physical, mental, spiritual and so much more. For many individuals, getting physically…
