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The days of “just browsing” are behind us. Today’s buyers show up with screenshots, side-by-side comparisons, and monthly payments already calculated. They’re ready to sign…
If you were a customer, would you feel like your dealership gets you? Tailored communication, relevant follow-ups, and smart AI tools that match leads with the right…
As leaves begin to fall and jack-o-lanterns light up porches, your service drive faces its own set of tricks and treats. Just as homeowners prepare…
In 2022, the automotive retailing industry navigated record-high inflation, rising interest rates, and supply chain issues. As consumer demand fluctuates along with market conditions in…
In 1927, there were roughly 20 million cars on the road. The most popular car of the early 20th century, the Ford Model T, was in…
People hate waiting. With overnight shipping, fast food, and quick lube centres, customers expect results in a hurry. Yet, they come to your service department…
It’s that time of the year again! Reynolds’ Best of 2022 Fuel recap! While 2022 may finally feel a bit more normal socially, the automotive…