Dealership Wide
Issues that affect anyone working in an automotive dealership.
Your dealership is successful and running smoothly. That’s a great first step. Now it’s time to forget about today’s success and look to the future.…
The day when millennials are the number one customer in the car-buying market is fast approaching. What draws this generation’s attention? The answer may be…
An F&I manager once shared with me a work-stress nightmare he’d had. Trapped in his office in a steadily rising sea of paper, he was…
Nature can bring expected and unexpected disasters. Dealerships need to have a plan in place to help them recover if Mother Nature attacks. In Canada,…
A study done by Forrester Consulting found that inbound phone calls make up over 25% of all sales. These phone customers are buying faster, spending more, and…
In my first two articles about dealership stickiness, we explored how dealerships can deliver a five-star customer experience by providing a great first impression and superior customer service.…
If I asked you to drive to a place where you’ve never been before, how would you know how to get there? Would you reach…
My previous article in the dealership stickiness series stressed the importance of first appearances. A strong first impression sets the stage to a great customer experience, and dealership…
Year after year, we set personal goals and make plans to better ourselves in the upcoming year. But what about business goals? They are just…
You know the old familiar saying, you can lead a horse to water but you can’t make him drink. The same goes with the tools…
