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The days of “just browsing” are behind us. Today’s buyers show up with screenshots, side-by-side comparisons, and monthly payments already calculated. They’re ready to sign…
If you were a customer, would you feel like your dealership gets you? Tailored communication, relevant follow-ups, and smart AI tools that match leads with the right…
As leaves begin to fall and jack-o-lanterns light up porches, your service drive faces its own set of tricks and treats. Just as homeowners prepare…
When was the last time you went to a movie theatre for a new release? For many, it was pre-pandemic. This is for a couple…
More and more retailers are using technology that allows customers to check in and out quickly, without the need to meet with someone face-to-face. While…
Everyone knows what the ideal customer experience in the service department looks like: quick, convenient, and transparent. Customers expect the focus to be on them,…
2021 was a wild ride, so we’re taking a trip down memory lane to remind ourselves there is always light at the end of the…
Just over seven years ago, I had an unpleasant experience when purchasing my first vehicle. I felt pressured and tricked that first time. I left…
Nobody saw 2020 coming. It flipped our world upside down in a matter of days, and some of us are still trying to put our…
Online retailing surged in 2020, no surprises there. It’s now a huge part of every sales conversation, as more consumers want pieces of the typical…
