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Reynolds and Reynolds began as a family-owned printing business in 1866 and has since grown into one of the automotive industry’s premier suppliers, offering nearly

When it comes to running a dealership, customer satisfaction is everything. But what about your satisfaction as our customer? I spoke with Alex Abramovich, Consulting Senior

This article was written by Angelica Yensi, a software education representative. The ERA-IGNITE toolbar, positioned at the top of your ERA-IGNITE screen, offers easy access

Change in the retail sales environment is fast and formidable. The margins dealerships see in new car sales are slim and continue to shrink. The

Millennials (ages 21-37) are currently the largest generation with the most purchasing power – especially in the automotive industry. However, Generation Z (ages 2-20) may

Change is inevitable. But it’s also hard to accept and understand. In our industry, one change becoming a prominent force is digital document storage. Physical

We’ve been saying it: The world, and everything in it, is going digital. Where does your dealership fall on the digital spectrum? Answer the questions

Salesperson on his mobile phone

Smartphones have become an essential part of modern life. A recent Google study reports that 87% of users always have their smartphone at their side. While

Retail Markup Option Report

You’ve increased your parts price levels by just a few cents, but do you know how much that is affecting your bottom line? Two ERA-IGNITE

Stronger Sales Team

We all know dealerships have a high employee turnover rate throughout every department. According to Automotive News, the sales department has one of the highest with