Buzzwords and phrases like “the new normal” have been thrown around constantly since the emergence of COVID-19 in early 2020. Frankly, we’re all tired of…

At this point, every automotive retailer has heard that “electric vehicles are the future.” That’s actually inaccurate – the age of electric vehicles has already…

It’s a risky business, predicting the future. Want an example from recent history? Go back to November of last year, right before anyone had ever…

You can hardly scroll down an automotive blog or website or flip through an industry magazine these days without seeing references to market-based pricing. Certain vendors…

Dealerships are accustomed to emailing follow-up and promotional messages to their customers. It’s a tried and true communication channel, but getting emails read by customers…

There are many reasons why a dealership invests in a digital solution for their F&I department – to cut down on paper, increase efficiency, or maintain compliance.…

As your dealership settles back in to normal operation, it’s important your systems are set up for optimal use. The retail process you used to…

In this episode of our video podcast, Connected, Jared Klein, Sales Director at Naked Lime Marketing, gives tips on how dealerships can start to adjust their…

Santa Claus has the most responsibility on Christmas – traveling around the entire world, delivering presents, and making sure everyone has a happy holiday. All…

There’s a communication breakdown that’s been plaguing dealerships for years between the sales floor and the service department. When I say communication breakdown, what I’m…