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Dozens of customers enter your dealership every day to get their vehicle serviced. During this experience, they may be facing an array of emotions. Unfortunately,

Working with dealerships across North America, one thing is abundantly clear: every dealership wants to make more money, no matter what the economy is like.

I recently explained why utilizing a customer relationship management (CRM) tool in your service drive can help you win business and maximize your service potential.

Everyone knows what the ideal customer experience in the service department looks like: quick, convenient, and transparent. Customers expect the focus to be on them,

2021 was a wild ride, so we’re taking a trip down memory lane to remind ourselves there is always light at the end of the

Just over seven years ago, I had an unpleasant experience when purchasing my first vehicle. I felt pressured and tricked that first time. I left

Nobody saw 2020 coming. It flipped our world upside down in a matter of days, and some of us are still trying to put our

Online retailing surged in 2020, no surprises there. It’s now a huge part of every sales conversation, as more consumers want pieces of the typical

hybrid

For years, digital retailing was all the industry talked about. As consumers’ lives became more digital, dealerships and other retailers needed to keep up. Though

drop box

If there’s one insight retailers can take away from 2020, it might be consumers’ appetite for contactless processes, flexibility, and convenience is only growing stronger.