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Imagine you’re navigating a winding road, guiding your dealership toward success. Along the journey, you encounter a few bumps – discrepancies in payments and information

Get the most out of your Reynolds investment. Do you want to learn how to use your system more efficiently? Reynolds Software Education has training

NADA is always a busy, boisterous event – multiply it by 10 when you’re in Vegas. As I walked around the show talking with dealers,

Dealership Mobility

Mobile technology is changing lives. How do you get your breaking news? How do you take photos? What’s the last thing you do before bed?

Big Change Yield Big Results

Change is the only constant since the beginning of time. Yet, it remains one of the most difficult things to do. The majority of people

How Yelp can Help

We are living in “The Age of the Customer.” What you do at your dealership matters, but what the customer thinks about your dealership matters

True Stories: Blew the Sales

Purchasing a new vehicle is a big decision not everyone gets excited about. Some people love their current car but realize it is time for

Tips for Boosting Service Loyalty

One of the biggest problems dealerships face is defection. Customers are spending a majority of parts and service dollars, nearly 70% of $310 billion according

The Lost Art of the Needs Assessment

You know the old adage, “you don’t know what you don’t know?” That applies to car buyers as well. Most shoppers are intent on purchasing the

Text Messaging

With 68% of Canadians owning a smartphone, text messaging has become a regular form of communication. We’ve become used to it. So much in fact,

True Stories

Approximately 70 percent of buying experiences are based on how customers feel they are being treated. And, it takes 12 positive experiences to make up

Service Department

Picture this: You arrive at a hotel after a long day of travel.  It’s well past midnight and you find yourself alone in a quiet

Papercuts

When I talk to dealers today, I’ll inevitably hear a comment about how dealerships are drowning in paper — from Sales, F&I, and Accounting to Service,