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This article was written by Angelica Yensi, a software education representative. The ERA-IGNITE toolbar, positioned at the top of your ERA-IGNITE screen, offers easy access…
Earlier this year, I had the privilege of diving into a conversation with Ed Roberts, COO of Bozard Ford, and what struck me was how…
Key drop-off is one of the first impressions a customer has of your service drive. Both you and your customer want it to be as…
The day when millennials are the number one customer in the car-buying market is fast approaching. What draws this generation’s attention? The answer may be…
Have you ever spent half a day drowning in Excel spreadsheets, trying to use your information to get results? Data should work with you, not…
This is the second article in a three part series to help you determine whether your dealership is as efficient and streamlined as possible when it comes…
In today’s fast-paced world, consumers want quick buying experiences that give them exactly what they need. But a fast car buying experience does not always equate…
An F&I manager once shared with me a work-stress nightmare he’d had. Trapped in his office in a steadily rising sea of paper, he was…
Nature can bring expected and unexpected disasters. Dealerships need to have a plan in place to help them recover if Mother Nature attacks. In Canada,…
You have hundreds, maybe even thousands, of repair orders (ROs) moving through the service department each month. It’s possible some have slipped through the cracks…
Service is a profit centre, that’s old news. But where are you missing potential profit in service? Take the quiz below to see where your…
A study done by Forrester Consulting found that inbound phone calls make up over 25% of all sales. These phone customers are buying faster, spending more, and…
In my first two articles about dealership stickiness, we explored how dealerships can deliver a five-star customer experience by providing a great first impression and superior customer service.…
