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Canadian summers are perfect for spending long hours on the golf course. While watching the golfers was exciting, I couldn’t help but shift some of…
Texting has become one of the most effective ways to interact with your customers. It’s also one of the best ways to irritate them and…
Reynolds and Reynolds began as a family-owned printing business in 1866 and has since grown into one of the automotive industry’s premier suppliers, offering nearly…
Your dealership probably has a “face” you’re known for. Everyone usually has a different answer. The dealer, sales team, management – I’ve heard them all.…
You can hardly scroll down an automotive blog or website or flip through an industry magazine these days without seeing references to market-based pricing. Certain vendors…
We sat down with Reynolds and Reynolds specialist, Dave Bowling, to discuss technology he’s seeing service departments use to keep customers and employees happy and…
If you take one thing away from this article, let it be this: Customer service matters more in service than anywhere else in the dealership. Here’s…
Dealerships are accustomed to emailing follow-up and promotional messages to their customers. It’s a tried and true communication channel, but getting emails read by customers…
Providing the remote experience customers expect, preventing dealership theft with checks and balances, and using a combination of mining strategies to sell more vehicles to…
The General Purchases Journal is one of the most used journals in ERA-IGNITE Accounting. With thousands of invoices throughout the month, there is increased chance…