Carl Bennett
Articles by Carl Bennett:
Tough times don’t last, but tough teams do. Those who have a plan in place to sustain or reinvent themselves in an unstable market are…
In my first two articles about dealership stickiness, we explored how dealerships can deliver a five-star customer experience by providing a great first impression and superior customer service.…
My previous article in the dealership stickiness series stressed the importance of first appearances. A strong first impression sets the stage to a great customer experience, and dealership…
We’ve all heard the phrase website stickiness, but relatively few people have considered the concept of dealership stickiness. What I mean by this is providing…
Recently, while talking about days gone by, I recalled a lesson I liked using on site. Prior to a scheduled meeting with management, I would…